Frans Mäyrä, PhD, is the Professor of Information Studies and Interactive Media, with specialization in digital culture and game studies in Tampere University, Finland. Since 2002, he has been heading the Tampere University Game Research Lab, and he has taught and studied digital culture and games from the early 1990s. He is widely consulted as an expert in socio-cultural issues relating to games, play and playfulness. His research interests range from game cultures, meaning making through playful interaction and online social play, to borderlines, identity, as well as transmedial fantasy and science fiction. He is also the director of the Academy of Finland funded Centre of Excellence in Game Culture Studies (2018-2025).