Irene Andriopoulou, M.A.

School of Journalism and Mass Communication · Aristotle University of Thessaloniki, Greece — PhD Student

UNESCO MIL Alliance, Greece — co- Secretary General

Media Directorate, Audiovisual Media & Internet Department · Secretariat General for Communication & Media, Greece — Media Policy Expert

Research Areas

  • Journalism
  • Media and Information Literacy
  • Media Audiences
  • Media Policy and Regulation
  • Media Production and Innovation
  • Media Theory
  • Organizational Communication
  • Public Service Media

Highlighted publications

Silverblatt A., & Andriopoulou Ir., (2017). Media Literacy: Keys to Interpreting Media Messages. DIMLE: Athens(ebook, 2016), (paper book, 2017). DIMLE.


EPALE Interview: Irene Andriopoulou on trends in (adult) Media Literacy

Media literacy expert, researcher, policy analyst and practitioner for nearly 20 years. Member of the European Commission Expert Group on Tackling Disinformation and Promoting Digital Literacy through Education and Training (2021-2022) and former member of EC Media Literacy Expert Group (2006-2018). Elected global co-Secretary General of the International Steering Committee for UNESCO Media & Information Literacy Alliance and author of UNESCO’s policy papers and publications, among them UNESCO “Media and Information Literacy Curriculum for Teachers” (Gr. Eds, 2014). Member of Making Sense of Media Research Working Group by OFCOM, UK. From 2018-2022, she worked at EKOME, Head of Research, Studies and Educational Programs Department at EKOME, the National Centre of Audiovisual Media and Communication in Greece where she coordinated the EU Sub Chapter Mediterranean Group of UNESCO MIL Alliance. Greek co-author with Art Silverblatt of the book “Media Literacy: Keys to Interpreting Media Messages" (DIMLE, 2016), among a series of articles and journal publications. Currently, she is positioned to Audiovisual Media and the Internet Department, Media Directorate, General Secretariat for Media & Communication, Hellenic Presidency.
Through focusing on evidence - based research combined with practice and synergies with public service and school platforms and advocating through extensive public speaking and writing, her upper goal is to achieve lifelong learning media literacy competence for all. BA on Communication & Mass Media, Athens University, Master of Arts in Media Studies, Sussex University, and PhD candidate at Aristotle University of Thessaloniki, Faculty of Journalism and Media Studies on MIL policies.